New Dividend Policy for Sampo Group

Sampo Group's Board of Directors has today decided to adopt a new dividend policy.

According to the new policy total annual dividends paid will be higher than 50% of Group's net profit for the year (excluding extraordinary items). In addition share buy-backs can be used to complement the cash dividend.

The new policy will for the first time be applied to the dividend paid in 2011.

SAMPO PLC
Board of Directors

Further information:
Jarmo Salonen
Head of Investor Relations and Group Communications
phone +358 10 516 0030

Distribution:
NASDAQ OMX Helsinki
The principal media
Financial Supervisory Authority
www.sampo.com